Revolutionising the property journey: A bespoke Doddle integration for Dwello

Dwello needed more than a traditional estate agency website. With a bold mission to speed up the property buying and selling process, they required a sophisticated digital platform that could connect customers, third-party systems and internal workflows in one seamless experience. SimpleClick delivered a bespoke Doddle integration designed to improve transparency, reduce admin and support a faster, more efficient property journey.

Sector: Property Services: Website Build, Integration

The overview

Dwello is not your traditional estate agency. With a disruptive, forward-thinking approach, they are on a mission to cut the time it takes to buy or sell a property in half.

To achieve this ambitious goal, they needed far more than a standard brochure website. They required a sophisticated, deeply integrated digital ecosystem capable of:

  • Handling complex workflows
  • Empowering end users

They turned to SimpleClick to build a high-performance solution designed to transform the property transaction experience.

 

 

The challenge

The property market is notoriously fragmented, often plagued by:

  • Endless phone calls.
  • Delayed paperwork.
  • Anxious clients constantly chasing for status updates.

To fundamentally accelerate the buying and selling process, Dwello needed to bridge the gap between their customers and various third-party administrative systems.

They required a platform that could securely sync external data feeds, offer a seamless customer portal, and automate communication, all wrapped up in an interface that felt smooth, modern, and incredibly easy to navigate.

Screenshot of Dwello website page

Our solution

Because of the technical complexity and bespoke architecture required for this project, standard template platforms were off the table. Instead, we designed and built a highly customised digital solution powered by our proprietary enterprise platform, Doddle.

Bespoke customer account interface

We engineered a dedicated, secure customer portal. Buyers and sellers are given a single, unified login where they can track every milestone of their transaction in real-time. This transparent dashboard drastically minimises the need for manual chasing, giving clients peace of mind and freeing up Dwello's team to focus on moving sales forward.

Complex third-party integrations

Our development team built secure, robust API connections with Dwello’s essential third-party service providers and property management software. This allows critical data, legal updates, and property milestones to flow seamlessly into the user dashboard without manual data entry.

Modern, dynamic UI/UX design

Alongside Dwello’s design partners we crafted a clean, forward-thinking visual identity and user interface that reflects Dwello’s innovative approach to estate agency, moving away fromtraditional layouts toward an approachable, tech-forward aesthetic.

 

The results

By pairing Dwello’s disruptive vision with SimpleClick's technical engineering, we delivered a powerful, future-proof platform that actively redefines how people interact with estate agents.

The Doddle-powered system provides a transparent, friction-free environment that keeps all parties aligned. Not only has this drastically reduced administrative overhead and eliminated repetitive status queries, but it also gives Dwello the exact technological engine they need to achieve their mission of cutting property transaction times in half.

Doddle - A SimpleClick Solution

This project was a Doddle.

Our customers love our content management system (CMS), Doddle. They say it's straightforward to use, intuitive and makes managing their websites straightforward and stress-free.

Doddle is modular, which means that as well as doing all the usual things you'd expect from a CMS, we can add new functionality that solves your unique challenges - all integrated seamlessly so you can manage everything in one place. 

If your CMS is causing you headaches, or you can't find the right software to solve your problem, get in touch!

Our work

Working in partnership with our clients to make their ideas a reality. Here are a few other web and app projects that not only achieve great customer experiences but have delivered positive, measurable results.

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