Writing training material (or the dreaded manual!) for a new product can be a daunting task. Conveying potentially complex and, let’s be honest, sometimes very dry instructions to users in a concise way is tricky and is often left to the last minute, especially when you’re pretty sure no one will read it anyway!
One alternative is to provide training either in person or via a video call, and this can be especially beneficial when the product or service is complex and likely to generate questions and require feedback. Delivering training in this way is also more likely to keep the audience engaged but it has one main drawback - it’s time-consuming, especially when needing to be delivered across multiple sites and locations.
An alternative method that can be equally as engaging is using video. There are lots of advantages to using video to deliver training, but also some issues you’ll need to be aware of.
Many of us have invested in cameras and microphones for home-working video calls, so we may already have most of the kit we need. If not, the kit needn’t be expensive - here’s a list of the stuff you’ll need to get started.
There's a wealth of YouTube content to get you started producing professional looking videos, and it's well worth taking the time to research the latest tools and techniques.
If you want to find out more about how to use video to improve your website engagement, call us today on 0844 736 2747 or contact us here.