Search engine optimisation

We all want to be number one in Google, right? Once upon a time, it was as easy as buying thousands of inbound links for pence at a time and tricking Google into putting you at the top. You may have heard this type of technique called Black Hat SEO – widely thought of as underhand, sneaky and just a little bit ‘dodgy’.

Black Hat techniques still exist today, and agencies do still use them, but the effects don’t last for long as the search engines soon figure out what you are up to and drop your site from their listings.

At SimpleClick, we are firmly in the White Hat SEO camp, which sits comfortably with our philosophy of keeping it simple. We make sure you stick to all the rules and that the search engines consider your site to be relevant and good quality - it is this that will get you up those rankings, and most importantly, help you stay there.

Having said that, Search Engine Optimisation (or SEO) is a highly complex skill. It requires programming knowledge, marketing skills and an intimate understanding of search engines as it is important to attract the right visitors to your site.

Once they arrive at your site it is important that they stay and use your site as it is intended, which can be anything from making an enquiry to buying online. SimpleClick not only concentrates on getting the right visitors to your site, but also strives to ensure that they stay.

SEO can be effectively used with or without a pay-per-click marketing campaign. Ideally we help clients reduce their PPC spend on expensive keywords by maximising the sites SEO performance on those keywords. SimpleClick will work with you to attain an excellent return on your investment.

SimpleClick's Content Management System has been designed to exploit SEO techniques. Use this with our SEO service to improve your site’s search engine rankings and attract the right visitors.

SimpleClick offers a complete and professional SEO service that will be tailored to your company’s unique requirements.

Call us now on 0844 736 2747 to find out how we can help you.